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Search Success with Google AdWords


The Salesforce for Google AdWords hands-on lab was one of the most impacted sessions of Dreamforce 2007. Unlike many of the track sessions which will be posted to YouTube and/or Google Video this week, a hands-on lab doesn't lend itself well to an...
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Click-to-Buy expands to 8 new countries


Whether you come to YouTube to watch a specific video, discover related content, or engage and interact with people and videos from all around the world, our goal is to put you in control of your online video experience. This means making it easier...
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Go Channels!


Indirect channels are the future of distribution for SaaS applications. That's a bold statement - to date not very many software as a service companies have great track records of working with partners, as I talked about in my earlier post reacting...
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Fully Managed CRM


I've been reading CRM RFP responses for much of the week and I've seen a number of references to fully managed systems™. This caught my attention at first because it seemed to support the suggestion in my last post that outsourced of...
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Answers to the salesforce.com - Google Rumors


We thought we would settle all the salesforce.com / Google rumors that are floating around. The news is not an acquisition, but rather that Appirio is is now the first partner to be certified as both a salesforce.com consulting and...
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Google goes to the Amazon


Last month, a group of Googlers traveled to Brazil, to conduct our first-ever project in the Amazon. Organized by our Google Earth Outreach team, we went at the special invitation of Amazon Chief Almir Naramayoga Surui, who'd invited us down to...
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